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Photography & Videography

Custom videos and photography can help create an emotional connection with your audience, especially when planned and executed properly. Cassel Bear has the experience and know how to help create the perfect moment, telling a compelling story that will draw people in. From scouting a location, creating a script, and thinking through props and color combinations to so much more, we take into account all the small details necessary to achieve the images and stories you need.


  • Script Writing
  • Directing
  • Shooting
  • Location Sourcing / Scouting
  • Editing


  • Videos and Photography are assets of your business. They live in multiple places, touching multiple users throughout your marketing plan. Photos may show up on your website, in e-blasts, your social media channels, or as part of your tradeshow display or in-store display.
  • The style of your photography can be created in such a way as to become part of your brand. We can show you examples of how brand photography takes shape when we work together.
  • While people are inundated with more marketing messages today than ever before, our capacity to take in, process, and retain more information has not increased. Images tell a quick and powerful story that makes an impression, and crafting that right photo or video takes some thought, intentionality, and time.
  • Your investment is returned many times over with the right images and video.


  • What is the compelling reason for the photoshoot or video? This helps focus it and give it purpose.
  • Where will the videos and photography live? Videos, for example, can be very different whether they are on Facebook, YouTube, Website or DVD.
  • What is the expected outcome of the piece? What is the next step?
  • Is there something that a video can show that other media can’t?


“Cassel Bear helped us bring our marketing to a whole new level. They created an introductory video to our organization through a fun, artistic process that even helped us see what we do more clearly. Being able to give our present and prospective supporters a short concise view of our work has opened unexpected doors for us. Thank you, Cassel Bear, for turning a daunting task into an easy stroll through the park.”
Armor of Hope

B&L Transport


Eco-Seal Solutions


Fieldcrest Estate


Explore Our Other Services

Selections from our Blog about Photography & Videography


As a copywriter, I’m loath to admit it, but the old adage is certainly true: a good picture is, in fact, worth a thousand words. Especially when dealing with photography that communicates brand identity on a website, print piece, billboard, or e-blast. Many times, when clients come to Cassel Bear for design work, we suggest…
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In my last installment, we discussed the role that good photography plays in conveying the story of your brand across all of your marketing efforts. And we hinted at some tell-tale signs that it’s time to re-do the photography on your website or print pieces. You can always hire Cassel Bear to help capture some…
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Kodak Moments: Photos in Marketing, Part Three

It’s always the little details that mess things up later when you’re actually looking at proofs. That stray hair that is out of place. The one button that came unbuttoned. The little area of chipped paint on the side of the building. The dead leaves on the plant that’s sitting on the desk. Granted, a lot of things can be fixed in PhotoShop…
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Whether you’re looking for someone to handle all of your marketing efforts or partner with you on your next project, get in touch. Let’s find out if we are a fit.


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